Modern consumers are flooded with information and offers creating a highly competitive, often overwhelming marketplace. They are becoming less influenced by the traditional price, product and placement variables, seeking instead a distinctively enjoyable experience.
Here at MacKenzie, our mission is to equip brands with the data-driven insights needed to create meaningful brand experiences.
For over 30 years we have refined our approach to accomplishing this mission by placing the customer at the center of everything we do. Utilizing our range of services, methods and capabilities, together with our clients we develop a customized data-driven CX Strategy for strengthening customer relationships, maximizing customer satisfaction and nurturing customer loyalty.