New Apple app lets you contribute 'real data' to studies

New Apple app lets you contribute ‘real data’ to studies

by Jenny on May 8, 2015 Comments Off on New Apple app lets you contribute ‘real data’ to studies

The Apple Watch got the lion’s share of attention when the company unveiled several new products Monday. But a lot of people in the health care industry are going to be interested in ResearchKit, which the Apple describes as a “powerful tool for medical research.”

Through ResearchKit, you can opt to use several iPhone apps to share health data – like weight, blood pressure, glucose levels and asthma inhaler use – with doctors and scientists. A huge benefit is that it allows researchers to recruit participants for large-scale studies.

So far, researchers at UCLA have developed an app with ResearchKit for breast cancer, called Share the Journey: Mind, Body and Wellness after Breast Cancer.

“I think it has some real value for taking research to a new level,” says Dr. Eric Topol, director of the Scripps Translational Science Institute in La Jolla and author of “The Patient Will See You Now,” which analyzes how technology is changing medicine.

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New Apple app lets you contribute 'real data' to studies

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Jenny Dinnen is President of Sales and Marketing at MacKenzie Corporation. Driven to maximize customer's value and exceed expectations, Jenny carries a can-do attitude wherever she goes. She maintains open communication channels with both her clients and her staff to ensure all goals and objectives are being met in an expeditious manner. Jenny is a big-picture thinker who leads MacKenzie in developing strategies for growth while maintaining a focus on the core services that have made the company a success. Basically, when something needs to get done, go see Jenny. Before joining MacKenzie, Jenny worked at HD Supply as a Marketing Manager and Household Auto Finance in their marketing department. Jenny received her undergrad degree in Marketing from the University of Colorado (Boulder) and her MBA from the University of Redlands.

JennyNew Apple app lets you contribute ‘real data’ to studies