Voice of Customer

ATTAIN VALUABLE INSIGHTS DIRECTLY FROM THE SOURCE

Listen To Learn, Analyze To Act

Customers are looking at your brand, shaping their opinions. Actively listen and evaluate customer feedback to catch a glimpse through their eyes.

Brand Awareness

How familiar are customers with your brand and its value propositions? To best spread awareness, first establish what is currently known about your story.

Brand Perception

How are customers framing your brand in relation to competitors? Know how you're seen by consumers, regarding both image and comparative value.

Touchpoint Preferences

When are customers most interested in brand engagement opportunities? Whether online or in-store, collect feedback on their preferred brand interactions.

Satisfaction & Loyalty

Are your customers happy enough to keep coming back? Remove the guesswork of crafting memorable experiences by tapping into experiential feedback.

“There is nothing more valuable in the world of marketing than customer feedback.

Without it, businesses would stumble blindly through the dark, desperately hoping their goods and services were hitting the mark.”

Sherman Standberry, Co-Founder of Lyfe Marketing

Is A Voice Of Customer Project Right For You?

CHECK OUT SOME OF THE KEY BENEFITS


Define the Metrics


Build the Audience


Create the Channels


Ask the Questions


Analyze the Feedback


Apply the Insights


JennyVoice of Customer