Be Relevant. Stay Relevant.

We use data-driven insights to strengthen your customer’s experience; turning analytics into action.

Customer Analysis

Combine and organize your unstructured customer data to gain actionable sales, marketing, and brand engagement insights.

 


Market Analysis

Craft a winning strategy by understanding the environmental, competitive and disruptive variables within your marketplace.

 


Voice of Customer

Offer uniquely memorable experiences by actively listening to and using customer feedback for ongoing decision making.

 



Is your brand worth it?

Is your brand worth it?

When I was a young professional, a mentor shared with me a very simple yet powerful outlook on sales and...
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Thought Leader Spotlight: Christy Grady

Thought Leader Spotlight: Christy Grady

As a team of problem-solvers, we are constantly looking to identify painpoints and develop solutions for our partner brands. Through...
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Brand Positioning Starts With The Consumer

Brand Positioning Starts With The Consumer

Companies often want to conduct a Brand Positioning study to better understand where they currently sit within their market’s competitive...
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Thought Leader Spotlight: Noel Burcelis

Thought Leader Spotlight: Noel Burcelis

Two core values here at MacKenzie are Philanthropy and Family. While seeking opportunities to get involved with a non-profit organization,...
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