Be Relevant. Stay Relevant.

By understanding your unique situation and clarifying your specific goals, we customize solution-based action plans that empower your team with the data-driven consumer insights needed to thrive in an ever-changing world.

consumer insights

Customer Experience Development

Creating and delivering best-in-class customer experiences requires a multi-dimensional approach; considering thoughts and feelings along with behaviors. It’s about managing the tangible and intangible components of each individual touch point while at the same time understanding how they all influence one another.

Our strategic approach to Customer Experience Development leverages data-driven consumer insights to guide decision making. That way, each interaction aligns with individual wants and needs while achieving your brand’s desired outcomes.

market research insights

Market Research & Insights Reporting

To be relevant and stay relevant in our ever-changing world, decisions must be made with confidence and agility. Leveraging data-driven insights and actionable customer feedback provides the clarity, knowledge, and wisdom needed to do just that.

But not just any feedback or insights will do the trick. That’s why we’re tactful and goal-oriented in our approach. We ensure the right people are asked the right questions at the right time. We also apply our 35+ years of experience to identify and translate key consumer insights into a language that actually makes sense.

business planning insights

Futures Planning Workshops

As we all know, the future is unpredictable. From shifting social and economic conditions to evolving consumer behaviors and competitive markets, our world is in a constant state of flux. While we can’t predict the future, we can still prepare for it – no matter what that future ends up looking like.

Successfully navigating the unknown is a matter of staying proactive. It’s exploring how the trends and patterns of today are shaping possible worlds of tomorrow. Then, we’re able to consider how to stay relevant within each possible future scenario.


Our company culture is built on a foundation of living and loving the work we do. The industries we serve reflect the passions and interests of our team which is why our success is only achieved through the success of our partner brands.

community insights


We enable brands, builders, and sellers to connect with residents for the development of communities where happy lives are lived.

motorsports consumer insights


We empower dealers, OEMs, and accessory brands to build upon the excitement motorsport customers feel when purchasing and using their products. (Visit our Atlas-Explorer page for details.)

small business consumer insights


As a second-generation family-owned business, we are passionate about empowering other family businesses to grow, evolve, and thrive.

lifestyle consumer insights


Our team of active adventurers help brands understand customer wants, needs, preferences, and expectations for developing best-in-class products and experiences.

sports consumer insights


From onsite engagement to sales and marketing, we support experience development and relationship building between fans and their favorite teams.

nonprofit donor insights


Philanthropy has been part of our core identity since the beginning. Partnering with organizations in donor relations and expanding their reach is both a passion and privilege.

Let’s Get Started!


We lend our 35+ years of experience to support your team in developing Insights Strategies, Customer Experience Initiatives, and Strategic Foresight Projects.

Starting at $5,000

consumer insights consulting


From brand awareness and perception to customer engagement and satisfaction, choose from our menu of templated surveys and get started today.

Starting at $15,000

market research

Full Service

In collaboration with you and your team, we build an action plan focused on your specific objectives. Then, together we hit the ground running.

Starting at $20,000

consumer insights project