Retaining a large, loyal customer base is essentially the equivalent of achieving jedi master status in the ecommerce world. The businesses that actually have it right are far, few, and notorious for their dominance in the space — Amazon, Zappos.com, and Apple might be some companies that come to mind for most.
To help businesses gain a better understanding of what goes into an effective marketing strategy that breeds loyalty, we’ll go over some ways to craft those customized, relevant user experiences breed customer retention and increase revenue.
Read More (Source: B2C)
