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Due to our ongoing success, we are looking to add a SQL Server Database Developer to our technical team! What you need for this new position: – Strong understanding of T-SQL and Stored Procedures, relational database and data – architecture including experience with queries utilizing complex joins – Good understanding of Database Theory – Ability

Market research is an invaluable tool to gain a better understanding of whom their customers are and what drives them. But your data is only as good as the interpreter. When we interpret customer feedback, or data from surveys and focus groups, it’s our natural tendency to interpret the data in a way that is consistent

Customer loyalty should be a major goal of every business. The role that technology plays in our everyday lives opens up many avenues for which to reach and connect with current and potential customers in order to keep them loyal. One way to do this is through the implementation of a targeted and informed email

      Reports to the Program Manager for the Production Team Full Time, Non-Exempt We are a family owned Market Research/Data Analytics firm seeking a top notch Data Entry Associate to data enter customer feedback that is delivered to our clients for their review. As a part of our Production Team, this position is

Selecting a loyalty vendor to work with is only half the battle for merchants looking to incentivize repeat visits at their local businesses. The specific rewards or incentives a merchant offers play a large role in determining how enthusiastic customers will be to participate in a loyalty program. From Buy-One-Get-One deals to cash-back, freebies, and one-of-a-kind experiences,

A few months ago, I posted an article entitled “Successful Surveys: Ask the Right Questions” which offers a focused approach to developing a successful research project. Here I’d like to discuss the fourth concept listed in the original article; considering time restraints associated with the research project. A predictive study intended to determine customer preference

When customers feel taken care of they’re more inclined to buy from you again. Since studies have shown that it costs 6 to 7 times more to acquire a new customer than keep an old one, beating your competition depends on customer loyalty. Which is why I enjoyed this article that discusses the practices that companies

Customers do not buy products or services, they buy benefits or solutions. Being customer-oriented requires an understanding of your own business as it relates to the wants and needs of your customers. Rather than focusing on what you make or the service you provide, try to envision the customer’s point of view. Customers might be

Millennials have been recognized as perhaps the most influential and active consumer market.  As this generation gets older, has children, and builds families, brands are being affected.  This socially aware generation is demanding more from the companies that they have trusted in the past.  As consumers begin to expect more from their brands, companies will have

Businesses and organizations are realizing the potential of their online presence.  In order for this potential to be maximized, company strategies need to be optimized and directionally focused.  Cloud provides massive analytical opportunities for businesses that choose to adopt its powerful services.  A recent survey indicated that 1 out of 5 organizations that have implemented