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It was such a pleasure to connect with so many incredible Thought Leaders this past year. From professional sports to charities, automotive to health and fitness… we’ve covered a lot of ground. The value of the insights, experiences and advice that were shared cannot be overstated. Since we can’t fit everything we learned into one

Whether it’s volunteering time or donating gifts and goods, the holiday season always seems to bring out the best in people. We as a society band together and shift focus from our own busy lives to the lives of others. It’s great to see and fulfilling to get involved. Then as the new year starts,

As a group of customer-centric brand enthusiasts, we always keep an eye out for new and exciting ways local companies are strengthening their customer experiences. One such globally-recognizable company has its headquarters right in our backyard, and we have been learning a lot by following its forward-thinking team of CX innovators. We are fortunate to

For over a year, MacKenzie’s Co-Owner and President – Katie Rucker – has been hard at work on a passion project that will forever change the landscape our Orange County Community. On September 19, 2019, the Orange County Ronald McDonald House publicly announced its extraordinary effort to raise $12 million with which it will double

In working with health, fitness and wellness companies, I wanted to immerse myself into the learnings of these business owners and franchisees – you know, practice what we passionately believe in – market intelligence. Thank you to MINDBODY for hosting a user conference where you so eloquently engage your customers, offer hands-on assistance, ask for

A few months ago, there was a new arrival to our Orange County business network. Introduced by some friends over at Orange County Soccer Club, we were immediately drawn in by his authentic passion and energy. Through our initial conversations there was a lot to like about his vision and innovative approach. What’s more is

Looking out into the business world, there are so many amazing professionals across various industries that our Thought Leader Spotlight series will conceivably run forever. While it’s certainly fun and interesting to hear from thought leaders within areas that we’re passionate about, it’s important that we occasionally look inward to the heart and soul of

Being lifestyle enthusiasts and following the trends within boutique fitness, one name kept popping up; Jessica Yarmey – CMO of Club Pilates. As we got to know Jessica online, her brand advocacy and marketing brilliance began to emerge. We’ve been inspired by her authenticity and innovative spirit, and her energy is contagious! Working for a

Regardless of the industry, best-in-class customer experiences share a few key attributes – they’re informative, they’re engaging, and they’re fun. These attributes directly align with our approach to strategic customer experience development, so we’re always on the lookout for ways to check these boxes. Over six years ago, we met Mark Nelson through a Business

As a team of problem-solvers, we are constantly looking to identify painpoints and develop solutions for our partner brands. Through creativity and innovation, we accomplish our goals by supporting our clients in accomplishing their goals. So it’s always great to find another company with a similar mission and a shared passion for taking clients to