Business Analytics Market Worth

Business Analytics Market Worth $66,719.8 Million by 2019

by Jenny on April 23, 2015 Comments Off on Business Analytics Market Worth $66,719.8 Million by 2019

Business Analytics Market is at its growing stage and is expected to rise exponentially due to the enhancement of technology in this sector. Today, companies are demanding real-time data based solutions for analyzing each and every factor influencing the business. There can be seen increase in demand for the analytics by the organizations due to the rising big data trend, rapidly changing business environment and customer preferences. Thus organizations are in need to analyze the huge volume of data generated by the daily activities of customers, business processes, and every resource of the organization, in order to detect and reduce the chances of failure, optimize operations cost effectively and provide better customer services. Furthermore, the increasing demand among the large enterprises as well as SMB’s is also helping BA market to progress with an explosive growth rate. These solutions are gaining traction in various industry verticals such as BFSI, energy and utilities, education, healthcare, manufacturing, media and entertainment, retail, telecom and IT followed by other verticals.

The factors driving this BA market are the escalating demand for enhanced productivity, growing demand for improved customer satisfaction, and gain insight from the day to day data generated by the various business activities. High investment cost for implementation of business analytics solutions and reluctance in adoption of business analytics are the major restraints for the growth of this market.

Read More (Source: PR Newswire)

 

Jenny

Jenny Dinnen is President of Sales and Marketing at MacKenzie Corporation. Driven to maximize customer's value and exceed expectations, Jenny carries a can-do attitude wherever she goes. She maintains open communication channels with both her clients and her staff to ensure all goals and objectives are being met in an expeditious manner. Jenny is a big-picture thinker who leads MacKenzie in developing strategies for growth while maintaining a focus on the core services that have made the company a success. Basically, when something needs to get done, go see Jenny. Before joining MacKenzie, Jenny worked at HD Supply as a Marketing Manager and Household Auto Finance in their marketing department. Jenny received her undergrad degree in Marketing from the University of Colorado (Boulder) and her MBA from the University of Redlands.

JennyBusiness Analytics Market Worth $66,719.8 Million by 2019