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How To Create A Watertight Email Marketing Strategy For Building Customer Loyalty

by Jenny on February 25, 2014 Comments Off on How To Create A Watertight Email Marketing Strategy For Building Customer Loyalty

Customer loyalty should be a major goal of every business. The role that technology plays in our everyday lives opens up many avenues for which to reach and connect with current and potential customers in order to keep them loyal. One way to do this is through the implementation of a targeted and informed email marketing strategy. Integrating this component into your existing marketing campaign is a great way to connect with consumers in hopes of building customer loyalty. For more information and guidance on how to effectively implement an email marketing plan, review the ten suggested tips outlined in this article.

 

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Jenny

Jenny Dinnen is President of Sales and Marketing at MacKenzie Corporation. Driven to maximize customer's value and exceed expectations, Jenny carries a can-do attitude wherever she goes. She maintains open communication channels with both her clients and her staff to ensure all goals and objectives are being met in an expeditious manner. Jenny is a big-picture thinker who leads MacKenzie in developing strategies for growth while maintaining a focus on the core services that have made the company a success. Basically, when something needs to get done, go see Jenny. Before joining MacKenzie, Jenny worked at HD Supply as a Marketing Manager and Household Auto Finance in their marketing department. Jenny received her undergrad degree in Marketing from the University of Colorado (Boulder) and her MBA from the University of Redlands.

JennyHow To Create A Watertight Email Marketing Strategy For Building Customer Loyalty